Affiliates of Leading Cleaners Internationale (LCI), a marketing consortium of couture cleaners, met recently in New York for an in-depth educational meeting. The spring program brought LCI affiliates together from throughout the United States and Canada for ongoing improvement of their ownership skills.
The meeting featured an informative presentation about social networking from John Zimmerman of E-Rocket Fuel Inc. LCI affiliates made presentations covering growth, creating a company culture, strategic planning and customer retention.
One of the highlights of this meeting was a tour of longtime member Hallak Cleaners, which recently remodeled its production department. Developmental sessions included “Developing Your Leadership Role” and “Creating Your Ideal Management Team.”
An awards banquet emceed by executive coordinator Barry Gershenson welcomed new member Kermit Engh, Fashion Cleaners, Omaha, Neb. Secret Shopper Awards went to Surendra Kumar, Oakwood Cleaners, Nashville, Tenn., and Lynda Wood, Davis Imperial Cleaners, Chicago. Judi’s Cleaners won the Multi-Store Shopper Award, and Jack Creed, Creeds, Toronto, took LCI’s Cleaning Performance and On-Target Awards.
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