ATLANTA — Westbank Dry Cleaning, Austin, Texas, is the inaugural winner of the YES! Award, an honor that Marketwise Consulting Group plans to bestow annually upon the dry cleaner judged to have provided the most exceptional service nationwide.
Marketwise President Carolyn Nankervis presented the award to Westbank CEO William Charnes and trainer Stacey Luster here during Clean 2015.
“The YES! Award stands for ‘Year of Exceptional Service.’ Nationally, Westbank Dry Cleaning scored the highest in overall customer service and cleaning in 2014,” Nankervis says. “Our firm has worked with dry cleaners since 1997 to assess service at the counter. Our Professional Mystery Shopping Program rigorously evaluates and scores front-line staff and cleaning services offered by cleaners throughout the United States. This year, Westbank Dry Cleaning was the clear winner.”
Westbank has been owned and operated by William and Angie Charnes since 1993.
“Our customers are the reason we are in business,” says William. “I am proud of our staff at our eight locations for their dedication and high level of customer service. The real credit goes to them when we meet and exceed industry standards.”
MarketWise Consulting provides industrywide Peer Group Data Comparisons for dry cleaners twice a year. These trends are used as the benchmark for service standards. To date, MarketWise Consulting has performed more than 32,000 drycleaning “mystery shops” across the United States for more than 250 locations representing 50 different cleaners.
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