ANAHEIM, Calif. — BeCreative360, a marketing company focused on the needs and situations of the drycleaning industry, recently announced that Kate Quintero has been named the firm’s new vice president of operations, effective immediately.
Quintero, who brings more than 21 years of industry experience, joined BeCreative360 in 2016 as its operations and sales manager.
“I’m humbled to have been given this opportunity,” Quintero says. “The best part of my career in the drycleaning industry thus far has been helping owners with their sales and giving them the freedom to take control of other aspects of their business. I hope to use my new role to help BeCreative360 do this on an even grander scale.”
BeCreative360 was founded nine years ago and became the world’s first marketing company dedicated to dry cleaners. Since its founding, the company has increased in size and scope each year. Now serving multiple industries, the company’s team has grown to 15 members.
Dave Troemel, partner and marketing director of BeCreative360, says he’s very enthusiastic at Quintero’s new role, as well as the future of the company he helped create.
“Kate’s passion for the drycleaning industry is unmatched,” he says. “More than that, her business acumen is razor-sharp, and her track record is unassailable. The value she has brought to the company during her tenure is more than I could ever express in a brief paragraph. I look forward to seeing her excel in her new position.”