Keeping Auto Auction Image Spiffy

barrett-jackson-auto-auction-from-prestige-cleaners_web.jpg

One of the showpiece sports cars up on the auction block back in January at the Barrett-Jackson collector car auction in Scottsdale, Ariz. Prestige Cleaners handled all the dry cleaning and laundering to make sure all the auction staff looked professional. (Photo: Barrett-Jackson)

Tim Burke |

Prestige Cleaners ninth year as Barrett-Jackson dry cleaner

SCOTTSDALE, Ariz. — For the past nine years, Prestige Cleaners, in business since 1964, has been the exclusive dry cleaner of the recently-concluded 47th annual Barrett-Jackson Auto Auction held here at WestWorld.

“We’re cleaning and then delivering pieces daily to the employees of Barrett-Jackson,” says Denise Testori, president of Prestige Cleaners. “Flexibility and being able to tailor our services to what our customers’ needs are is extremely important when handling an event this big. After nine years of being the exclusive dry cleaner, we have it down to a science.”

Prestige Cleaners, the firm writes, dry-cleans or launders every piece of clothing worn by security, drivers, support staff, and auctioneers. If someone is working the event, Prestige Cleaners cleaned their shirt.

Prestige’s route specialist personally delivers all the articles of clothing, going through the extensive security at this prestigious event, it notes.

Branding is a huge deal at Barrett-Jackson, the cleaners relates. The event has about 100 million in auto sales every year and Barrett-Jackson wants attendees to know that they are at a high-class event, so a lot of that has to do with image.

“Making sure all the staff looks professional is extremely important and that all falls on Prestige Cleaners,” the cleaners adds.

This from the auto auction’s website: “Enthusiasts from all over the world have flocked to the Barrett-Jackson collector car auctions. Widely regarded as a barometer of the collector car industry, the auctions have evolved over the years into world-class automotive lifestyle events where thousands of the world’s most sought-after, unique and valuable automobiles cross the block in front of a global audience — in person and on live national and international television.”

Prestige Cleaners now operates eight locations throughout Scottsdale, it indicates. They provide same-day service, with all work done on-site, and drive-thru convenience. The company has 24-hour drop-off service at all locations and seven with 24-hour pick-up.

Prestige Cleaners is a family-owned drycleaning business, founded by the late Don E. Frye and now run by his son, current CEO, Donn Frye.

About the author

Tim Burke

American Drycleaner

Editor

Tim Burke is the editor of American Drycleaner. He can be reached at 312-361-1684 or tburke@atmags.com.

Advertisement

Latest Podcast

Discover what it takes to be an effective partner today in the supply chain from Mike Ross, owner of Aristocraft Supply. He'll talk about those vital relationships distributors develop with both vendors and drycleaning owners.

Want more? Visit the archive »

Digital Edition

Latest Classifieds