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Generational Expert Headlines CRDN International Convention

BERKLEY, Mich. — Nearly 300 attendees from the U.S., Canada and the U.K. convened recently for the Certified Restoration Drycleaning Network’s (CRDN) biennial International Convention at the Arizona Grand Resort & Spa in Phoenix, matching the organization’s record attendance, CRDN reports.

Educational sessions and social events filled the three-day convention, featuring “generational expert” Cam Marston, president of Generational Insights, who spoke on the impact that the baby boomer generation has in today’s workforce.

“The baby boomers are now the parents of the youngest members of our workplace, born since 1980,” says Marston. “The boomers changed parenting methods and added Amber Alerts, No Child Left Behind, and began spending ‘quality time’ with their children. Has this change impacted the way our workplaces function? Yes, in so many ways.”

Wayne Wudyka, CRDN founder and CEO, says Marston’s presentation “strengthened” the educational materials showcased during the convention.

“We were very pleased to host Cam as an integral part of our convention,” says Wudyka. “He brought tremendous value and had a significant impact on how we view those inside our business, as well as our clients.”

A black tie awards gala capped the event, where the organization’s leading franchisees and sales professionals were honored for their accomplishments in 2013, according to CRDN.

“It’s personally rewarding to see the hard work of our dedicated members acknowledged in front of their peers,” says Wudyka. “Saluting the achievements of these premier dry cleaners and their teams is a fitting conclusion to a memorable and meaningful time together.”

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Have a question or comment? E-mail our editor Dave Davis at [email protected].