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Fabritec’s Kramer Retires After 20 Years of Service

Advertising manager was integral in promoting company’s licensees, brands

FLORENCE, Ky. — Fabritec International reports that its longtime advertising manager, Connie Kramer, has retired.

“After 20 years with Fabritec, we say ‘Happy Retirement’ to Connie Kramer,” Jeff Jordan, sales promotion manager, writes in a customer newsletter from the maker of drycleaning, wetcleaning, spotting, restoration and shirt laundry products.

“Many of you have worked closely with Connie over the years on your various advertising projects and licensing agreements. Connie has been an integral part of promoting licensees, the Sanitone brand and Fabritec, from printed advertisement to trade show booths.”

This from John Jordan, president of Fabritec: “Connie was a pro at taking an idea and making it a reality. Whether it was a seminar subject or speaker, marketing project or one of my obscure promotional ideas, she got it done. She was a real asset to me and licensees alike."

Kramer assembled an impressive understanding of the drycleaning business and retail marketing from literally hundreds of perspectives — those of the licensee customers she served, the company notes.

She led the development of the annual Sanitone Advertising Program and its implementation nationwide as well as coordinating national and regional seminars.

“Connie will enjoy her retirement with her husband Ray, who you may recognize as the deliveryman featured in many of your own advertisements and websites,” Jeff Jordan writes to customers.

Going forward, Cindy Smith will continue to handle licensees regarding the Sanitone Advertising program. Licensee inquiries will be handled by Debbie Hartzel and Colleen Shelton in customer service.

“We thank Connie for her years of outstanding service,” adds Jordan, “and wish her luck on the next chapter in her life!”

connie kramer fabritec web

Advertising Manager Connie Kramer has retired from Fabritec International after 20 years. (Photo: Fabritec International)

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