You are here

DLI Brings Educational Sessions to Clean ’19

‘No Bad Days: Positive Attitude is Everything’ just one of many session topics

LAUREL, Md. — The Drycleaning & Laundry Institute (DLI) plans educational sessions for every Clean Show, and this year its Clean ’19 lineup includes several ways dry cleaners can improve their livelihoods, it notes.

“From new perspectives, technologies, and diversifications, DLI's Clean Show education sessions will help you make better-informed business decisions,” it relates.

“Join us for these following sessions and get the most out of your trip to the Clean Show. All events will be held at the Ernest N. Morial Convention Center in New Orleans during the Clean ’19,” it adds.


Thursday, June 20

8:30 a.m. to 9:30 a.m.

No Bad Days: Positive Attitude is Everything

If you allow yourself to have a bad day, you LOSE! NO BAD DAYS is a philosophy and mindset. Learn how to set your attitude up for success by rolling with the punches and finding opportunities where others see obstacles.


Friday, June 21

8 a.m. to 9 a.m.

What First Impression Does Your Website Make?

Does your website provide the same amazing experience people get when they walk in to your store? Can they find answers to their questions? Can they request or receive services after hours? Hear how to improve your website’s performance and impress your customers even when you are not around.


Friday, June 21

9 a.m. to 10 a.m.

Are Your Marketing Methods Changing with Your Clientele?

Hear how a successful cleaner has evolved his marketing techniques to attract the growing new wave of consumers. The reality is your customers are changing whether you are or not. So now is the time to future-proof your customer base.


Saturday, June 22

8 a.m. to 9 a.m.

Customer Service: Being Good is Not Good Enough

Customers expect the finest service and today’s market offers them plenty of choices for their clothing service needs. Wowthem with service above and beyond their expectations to keep customers coming back for years to come.


Saturday, June 22

9 am to 10 a.m.

Tips for Entering the Wash Dry Fold Market

In today’s economy, drycleaning isn’t enough. Customers expect you to offer a full spectrum of services. Diversification into wash-dry-fold is a natural fit for dry cleaners. Hear how one expert is running a booming business in this growing service. Wash, Dry, Fold and Succeed!