LOS ANGELES — The Southern California Cleaners Association (SCCA) reports it will host an interactive workshop titled: 10 Things We Can Do Today To Grow Our Routes Tomorrow, on Jan. 26, 2020, in Commerce, Calif.
The workshop will be lead by Mark Albrecht, route development coach at The Route Pro, it notes.
“Mark started in the drycleaning industry at the age of 16,” the SCCA relates. “He eats, drinks and breathes dry cleaning and route developing.”
The speaker’s specialty, the SCCA adds, is in increasing route sales by providing continuous positive reinforcement, retention strategies, and consistent face-to-face sales coaching.
The association says Albrecht will lead the workshop on many industry strategies that attendees can implement in the field and adds that attendees should come away with several specific tasks that encourage route growth.
The workshop will be held at sponsor Parker Boiler, located at 5930 Bandini Blvd., from 10 a.m. to 2 p.m. Reservations are necessary, contact SCCA, and lunch is included, SCCA notes.